Levitum Paris was founded by Giulio Lorenzini, marketing strategy consultant for perfume houses and olfactory art expert.

He has explored for twelve years the olfactory industry by juggling between major corporations (L'Oréal, Chanel) and small to medium-sized companies (Nose), thus acquiring a detailed vision of the resources allowing each actor in perfumery to express its potential.

After graduating in marketing at Bocconi University and CBS Copenhagen, he later obtained a Master's degree in Philosophy. During his positions, he became aware of the olfactory industry's need for a 360° strategic support focused on its own specificities.

In order to answer this urge through to his double background, he founded in 2022 the Levitum Paris agency. Today, its clients include international independent perfume houses as well as established olfactory artists.

Levitum Paris was founded by Giulio Lorenzini, marketing strategy consultant for perfume houses and olfactory art expert.

He has explored the olfactory industry for twelve years and juggled between major corporations (L'Oréal, Chanel) and small to medium-sized brands (Nose), acquiring a detailed vision of perfumery and of the resources allowing its actors to express their potential.

After graduating in marketing at Bocconi University and CBS Copenhagen, he later obtained a Master's degree in Philosophy. During his various positions, he soon became aware of the olfactory industry's need for a 360° strategic support focused on its own specificities.

In order to answer these needs through his double background, he founded in 2022 the agency Levitum Paris. Today, its clients include international independent perfume houses as well as established contemporary artists.